Social networking giant Facebook expects its largest user base to come from India, surpassing Indonesia and the US in the near future, a senior executive said.
“India is our third largest market in terms of number of users and what we’re excited about and why we’re here is because some time in the future, we think that India will pass first Indonesia, which should happen soon, and then US,” Facebook’s vice president for mobile partnerships and corporate development Vaughan Smith said.
Indonesia has more than 45 million Facebook users while India follows at around 30 million users, Smith added.
Facebook’s user count in India jumped 85% to 34 million as of June this year over the 18 million last year, as per Comscore. Smith expects more number of users to come from India than the US.
“We expect that majority of people in India who have phones would use Facebook as the most important thing on their phone, because that’s what we see in other markets,” Smith added. On Tuesday, Facebook and mobile phone chipset maker MediaTek announced a partnership to bring the social networking major to low-cost feature phones or entry-level mobile phones, which may encourage more people to access the website on the go.
The Taiwanese chipset maker will embed Facebook on its mobile platform solution, MRE, which will be offered to handset makers. More than 40% of handsets sold in India used MediaTek’s chipsets as of last year.
No comments:
Post a Comment